PSL forums
| Type | Forum lineage (defunct) |
|---|---|
| Launched | 2009–2015
|
The PSL forums are three consecutive English boards whose initials name the scene: PUAHate, SlutHate, and Lookism.net. Wikipedia’s looksmaxxing article treats them as the origin of the practice’s jargon and of the PSL scale.[1] A folk expansion “Perceived Sexual Levels” also circulates. Both are recorded here. The three sites are defunct. The living English forum is Looksmax.org.
This wiki is not those boards. It is an encyclopedia of the words they left.
Line
| Site | Years | What happened |
|---|---|---|
| PUAHate (puahate.com) | 2009 – 24 May 2014 | Anti-PUA board; “Shitty Advice” became looks theory. Closed the day after the Isla Vista killings. |
| SlutHate (sluthate.com → redpilltalk.com) | 26 May 2014 – ~2015/16 as a hub | Immediate successor; rate-me subforum. Users left for Lookism after downtime. Rebranded Redpilltalk. |
| Lookism.net | June 2015 – ~December 2021 | Looksmaxxing / rate-me / moneymaxxing. Word “looksmaxxing” is archived here by 2015. Shut down after years of admin war. |
| Looksmax.org (ex-looksmax.me) | 2018 – present | Male-only XenForo successor. Same operators as Incels.is per New York Times / BBC / CCDH reporting. |
A 2021 paper in SN Social Sciences treats PUAHate → SlutHate → Lookism as one migration and still lists Lookism.net and Looksmax.org among the large English boards of that moment.[2]
What they were for
PUAHate began as mockery of pickup gurus (seduction industry). The active core became men who had decided game does not work if the face does not. That is looks theory, later sold as blackpill plus a to-do list (looksmaxxing). Rate-me threads and a harsh numeric scale (PSL scale) are the house sport. Hunter-eyes talk, fWHR recycling, and “mog” as a verb are PSL-era.
See also
References
- ↑ Looksmaxxing. Wikipedia. Retrieved 10 September 2026.
- ↑ "Toxic language in online incel communities". SN Social Sciences. 2021. Retrieved 10 September 2026.